PERCONA GRABS ATTENTION WITH BLITZ CAMPAIGN PROMOTING LAS VEGAS CONFERENCE APPEARANCE
CHALLENGE Percona was looking to promote their brand, build interest in their service, and bring foot traffic to their booth at the AWS re:Invent conference in Las Vegas.
SOLUTION The mobilads team activated 10 wrapped rideshare cars on behalf of Percona. During the 4-day blitz campaign, the cars swarmed the entrances and rideshare drop-off areas of seven priority venues during peak times where attendees were entering/exiting the conference, and brought in 1.6 million impressions.
FORMATS Wrapped Rideshare Cars
MARKETS Las Vegas, NV
DURATION 4 Days
DATE November-December 2022
10
NUMBER OF CARS
1.6M
TOTAL OOH IMPRESSIONS
120
TOTAL BLITZ HOURS
Percona grabbed attention with a 4-day blitz campaign as they promoted their conference appearance
Percona grabbed attention with a 4-day blitz campaign as they promoted their conference appearance
Percona grabbed attention with a 4-day blitz campaign as they promoted their conference appearance
Percona grabbed attention with a 4-day blitz campaign as they promoted their conference appearance
Percona grabbed attention with a 4-day blitz campaign as they promoted their conference appearance
