TORY BURCH MAKES A FASHION STATEMENT WITH LAS VEGAS AWARENESS CAMPAIGN
CHALLENGE Fashion company Tory Burch was looking to promote the Tory Burch outletsduring a big fashion show in Las Vegas, all while driving foot traffic to that location.
SOLUTION The mobilads team activated 20 wrapped rideshare cars that drove through the Las Vegas area for a full four weeks. This targeted campaign — with eye-catching full wraps — brought Tory Burch a massive amount of impressions for a modest amount of cars.
FORMATS Wrapped Rideshare Cars
MARKETS Las Vegas, NV
DURATION 4 Weeks
DATE September-October 2022
20
NUMBER OF CARS
5M+
TOTAL OOH IMPRESSIONS
14K
RIDES/DELIVERIES
Tory Burch made a fashion statement with their full-wraps and gathered impressions in the Las Vegas area for a four-week campaign.
Tory Burch made a fashion statement with their full-wraps and gathered impressions in the Las Vegas area for a four-week campaign.
Tory Burch made a fashion statement with their full-wraps and gathered impressions in the Las Vegas area for a four-week campaign.
Tory Burch made a fashion statement with their full-wraps and gathered impressions in the Las Vegas area for a four-week campaign.
Tory Burch made a fashion statement with their full-wraps and gathered impressions in the Las Vegas area for a four-week campaign.
