THE MILITARY OFFICERS ASSOCIATION OF AMERICA (MOAA) BLITZES THE ARMY-NAVY GAME TO PROMOTE MEMBERSHIP
The Military Officers Association of America (MOAA) was looking to promote their organization, targeting potential members as they attended the famous Army-Navy game in Washington, DC.
The mobilads team prepared 15 wrapped rideshare cars on behalf of MOAA and activated them across the stadium area on the Army-Navy game day. The cars blitzed the location, grabbing the interest of passersby, and raking in over 1.2 million impressions in a single day.
Wrapped Rideshare Cars
NUMBER OF CARS
TOTAL OOH IMPRESSIONS