LOOP TV TAKES OVER LOS ANGELES STREETS AND BUILDS BRAND AWARENESS
Loop TV was looking to promote their service throughout the Los Angeles area, tapping into an oversaturated location in a new way, leveraging a month-long campaign and a fleet of wrapped cars.
The mobilads team activated 50 wrapped rideshare cars on behalf of Loop TV. Those cars drove through Los Angeles over the course of four weeks and — thanks to the location and the hyper-focus of the campaign — Loop was able to see a huge number of impressions with a super low CPM.
Wrapped Rideshare Cars
Los Angeles, CA
NUMBER OF CARS
TOTAL OOH IMPRESSIONS