KARMA'S WORLD BLITZES NEW YORK CITY FOR A STRATEGIC ONE-DAY CAMPAIGN
9 Story Media was looking for a high-impact campaign to promote Ludacris’ new toy from the Netflix series Karma’s World at FAO Schwartz in New York City.
The mobilads team activated 10 wrapped rideshare cars that blitzed the midtown New York City area for a one-day campaign. The cars swarmed the location, promoting the event and driving foot traffic to the store while giving VIP rides to Ludacris and other influencers.
Wrapped Rideshare Cars
New York, NY
NUMBER OF CARS
TOTAL OOH IMPRESSIONS