HOUSTON'S LARGEST FURNITURE RETAILER GENERATES 3.5X ROAS WITH MOBILADS
CHALLENGE Gallery Furniture's goal was to create awareness for their same-day delivery service and drive customers to local furniture stores located in Houston.
SOLUTION mobilads activated wrapped rideshare cars that concentrated in high-traffic areas of Houston, as well as flyers that were passed out by drivers to their passengers. mobilads measured impressions using mobile location data and attributed online sales conversions with a unique landing page.
FORMATS Wrapped Rideshare Cars
MARKETS Houston, TX
DATE June-December 2022
5.6M
TOTAL VERIFIED IMPRESSIONS
3.5X
RETURN ON AD SPEND ATTRIBUTED TO MOBILADS OOH EXPOSURES
