FANDUEL TAKES OVER INDIANAPOLIS AND SWARMS LUCAS OIL STADIUM FOR THE FINAL FOUR
CHALLENGE FanDuel was looking for the right opportunity to reach sports fans in a unique way, and ultimately drive app downloads for their Sportsbook.
SOLUTION mobilads launched 90 wrapped rideshare vehicles that concentrated in downtown Indianapolis. To amplify the campaign, mobilads coordinated Swarms of "FanDuel" cars at the Lucas Oil stadium during the Final Four event, reaching hundreds of thousands of basketball fans.
